There are some elements that must be considered in order to achieve a good web design nd to give an effective visual nd technical appeal to a website. web design uses many of the visual elements which mainly inclue
- Layout
it is a method to arrange graphics , ads , and text in a website. the main objectives of website is to provide information to the visitors at a glance.
- Colour
the choice of colours depends on the nature and purpose of business and type of customers . it could be simple black and white to multi-coloured design , conveying the personality of a person or brand of an organization.
- Graphics
It can include logos , photos, clipart or icons , all of which enhance the web design .
- Fonts
The use of various fonts can enhance a website design. most web browsers can only read a select number of fonts known as web safe fonts. therefor the designers should use theses widely accepted groups of fonts.
- Content
content and design can work together to enhance the message of the site through visuals and text. Written text should always be relevant and useful . content should be optimized for search engine and be of a suitable length , incorporating relevant keywords.
- Shape .
squares or rectangular shapes are used in most websites but they don’t necessarily have to be. shapes are responsible for the creation of an enclosed boundary in the overall design. Designer can experiments with any shape that fits in the design.
- Direction
it is the element which is responsible for allowing its movement or motion . a good web design is one which automatically makes visitor’s eyes move from one corner or content of the website to another according to relevance or hierarchy.
- Multimedia
Relevant video and audio stimuli in the design can help users to grasp the information , understanding in an easy and quick manner. this can encourage visitors to spend more time on the webpage.
- Compatibility
A web design should allow the webpage to perform equally well on different browsers and operating systems, to increase its viewing.
- Technology
Advancement in technology give designers the freedom to add movement and innovation, allowing for web design that is always fresh, dynamic and professional.